Buying an LED Sign? Asking Hard Questions Now Can Save Heartache Later

February 10, 2017

The LED sign business today is a lot like the dot com era — it seems everyone is trying to get a piece of it. So it’s no surprise that companies selling LED signs are popping up all over the place. Many of them claim to have the lowest prices and in-stock signs that can be installed within a week. This may seem like an attractive option, especially in this economy, but if you shop for the lowest price only, you’ll likely end up with an inferior product that has little or no future support. Though low prices are tempting, there are many more important factors that anyone making the investment in digital signage should consider.

How long has the company been in business?

If a company has been successful in the sign business for a long time, there’s a better chance they’ll be around for the life of your sign.

Can they show you working reference signs?

Anyone can produce a beautiful image of a sign. With photo editing programs, companies can work miracles. And new signs, even from fly-by-night manufacturers, can look great on day one. But what will their signs look like in six months, a year or five years?

Ask them if you can see actual working signs in the field, and find out how long those signs have been in continuous operation. It’s a good idea to talk to the sign owners as well to find out how the signs have stood the test of time. Are they willing to speak well of the product and the service the company provides? If not, you should probably look elsewhere.

Do They Have a Dedicated Service Department?

Many buyers assume that a company has a service department and will be there to answer questions and take care of any issues that arise. Often, especially when buyers purchase from newer or lesser known companies (and even some that have been around for a while), they are disappointed when they can’t get any support for their sign. That’s why it pays to verify the level of service support your LED sign manufacturer will provide before you commit to a purchase.

How Easy Is It to Operate Their Sign?

The value of LED message centers lies in the flexibility of the medium and the ability to change messages quickly and frequently. So it’s important that sign owners can easily create and update messages. When you’re considering which company to purchase from, you may want to find out a few things.

1. Do they offer a turnkey system?

2. Does the price include software to run the sign?

3. Have you taken the software for a “test drive”?

4. Does the software come equipped with a large library of free and ready-to-use artwork that will help you create eye-catching messages?

Making a Decision.

If you’re asking how to get the “best deal” on an LED sign, you might do better to ask how to make the smartest LED sign investment. A well-known, experienced manufacturer may not always offer the lowest prices on the market, but they can offer energy efficiency, reliability, service and ease of-use. And those are the features that will make your LED sign purchase pay in the long run.

The fact is, your investment in an LED sign is just too large to be gambling your success on an unknown vendor — even when the price is significantly lower. A sign that has persistent problems or doesn’t look good will leave your customers with a negative impression. And that can hurt your business instead of helping it.

Complete sign solutions by Electra Sign Ltd. Winnipeg Manitoba, leading the signage industry in award-winning custom design and manufacturing.

To directly speak with a representative, call:

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WINNIPEG204.452.6168

SASKATCHEWAN306.525.5965

Drilling into a Manitoban Success Story

February 7, 2017

Since its inception in 1892 when C.K. Friesen founded the company, his vision to keep Manitoba on the map remains solid. With the fourth generation of the family name continuing to work the business, Friesen’s shows no signs of slowing down.

Recognized as a Steinbach success and icon in the area, they were looking to increase their presence off the #12 highway and Electra Sign delivered. Already having a head start with a great name and logo, our discussions to create further presence was well underway. The final results show well as you head into or out of Steinbach, MB.

Friesen Drillers provides complete services from simple residential water wells to complex piling for building constructions. Operating at a maximum capacity of 10 drilling rigs ready to move at a moment's notice, the Friesen family is ready to take on your projects. Drop by their location and walk into a big piece of history when you open the door. Their antiques well preserved for all to see from the pick-up truck to the gas pumps.

Friesen Drillers Ltd.
307 PTH 12 N
Steinbach, MB. R5G1T8
Ph: 204-326-2485
Fax: 204-326-2483
Toll-Free: 1-888-794-WELL (9355)

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Award-winning designs spotted throughout the West and into Ontario - Let Electra Sign Ltd. Winnipeg Manitoba improve your branding today.

Customer Profile: Brewed Awakening Coffee House

February 3, 2017

We were pleased to work with Brewed Awakening Coffee House again at their 2300 Brewdney location. Congratulations to their dedicated team, which has now grown to six locations (with more to come)! Their devotion to coffee culture shows through their success.

The Brewed Awakening Coffee House Story:

Proudly serving Doi Chaang coffee and espresso from Thailand. - Beyond Fair Trade, single origin, organic, and always fresh.

We boast a large selection of specialty coffee, all made to your specifications. Some house favourites include the cafe latte, cappuccino, chai latte, london fog, and caramel machiatto, as well as some of our own inventions like the CinnaRoll, White Chocolate Brownie, and the ever-popular Funky Monkey. Ask your barista about their favourites!

Always made to order with your choice of 2%, skim milk, soy, or almond milk.

All of our baking is home-made in store by the lovely Linda Little. Our cooler is always stocked with the treats you know and love, like puffed wheat, rice crispie, cinnamon buns, muffins, cheesecakes, pies, and cupcakes, to name only a few. Linda also likes to experiment with different pastries, breads, and squares, so stop by daily and see what's fresh!

Ask us about catering or ordering baking as well!

While we're continuing to build our lunch menu, we currently offer a variety of fresh-made wraps, fresh rolls, quiche, sandwiches, and soups. Our soups are made from scratch by Val Brightman, and are always hot and delicious. Stop by and see what our soups of the day are today!

We also have a large selection of products on display and available for sale. This includes many fine works from local artisans such as Sisters Stepping Stones, Serendipity Bath Products, Vino Tappaderas (for keeping bugs out of your drinks) Michael Phillips Photography, original art by Alyssa Tiefenbach, Serena's greeting cards, and jewellery from DL Designs, Athena and Ruby, Finishing Touch, and Calgary's Bhawana Clark! Lots of great gift ideas!

As well we have scarves, necklaces, earrings, notebooks, and various other items by Village Artesian. Their products are handmade by women in Thailand, and proceeds support helping women and children in Thailand struggling with aids.

Brewed Awakening features a beautiful screen room, seating about a dozen, that is open every day of the year that it is warm enough. Come enjoy your lunch or coffee in the beauty of the outdoors, without the nuisance of wind or bugs! Built by DGL Suncoast.

See you soon, ~ 

Lisa and Ken MacMurchy
Owners

Website: brewedawake.ca
Email: info@brewedawake.ca
Twitter: https://twitter.com/brewedawaken
Facebook: https://www.facebook.com/brewedregina/
Instagram: https://www.instagram.com/brewedawake/
Regina Locations: PRINCE OF WALES | PRINCE OF WALES | HILL AVE | HARBOUR LANDING | DEWDNEY AVE | GORDON

Branding & Awareness through effective signage. We are here to help at Electra Sign Ltd. Winnipeg Manitoba.