The Rise of Digital and Interactive Signage

August 15, 2025

In a world where first impressions happen in seconds, businesses are looking for ways to stand out and connect with customers more effectively. One of the most powerful tools making this possible is the Electronic Message Centre (EMC). Paired with interactive display technology, EMCs are transforming storefronts, community spaces, and event venues across Manitoba and beyond.


From Static to Dynamic

Traditional signs are permanent and fixed—but EMCs bring your brand to life with customizable, real-time content. Whether it’s a time-sensitive promotion, a community announcement, or weather updates, EMCs allow businesses to adapt their message instantly.
For restaurants, that could mean switching breakfast specials to dinner features at the tap of a button. For retail, it might be showcasing limited-time offers as inventory changes.


Engaging Customers Like Never Before

Interactive digital displays take things a step further. Touchscreens, QR code integration, and motion-activated visuals allow customers to engage directly with your content.

  • Community organizations can display event schedules, donation updates, or local news.

  • Municipalities can share emergency alerts, traffic information, or cultural event promotions.

  • Retailers can invite customers to explore products, learn about services, or sign up for loyalty programs—right on the spot.


Why EMCs Make Business Sense

  • Flexibility: Update content anytime without the cost of reprinting.

  • Visibility: Bright, high-contrast LED technology ensures your message stands out day or night, rain or shine.

  • Engagement: Eye-catching animations and motion draw attention faster than static signage.

  • ROI: Targeted messaging means better conversion rates and stronger brand recall.


Built for Winnipeg Weather

At Electra Sign, we design and install EMCs built to handle the extremes—whether it’s -30°C in January or +30°C in July. Our systems are engineered for durability, clarity, and consistent performance in all conditions.


Your Brand, Your Message—On Your Terms

Whether you run a single storefront or manage signage for an entire network of locations, digital and interactive signage lets you control the narrative in real time. And with Electra Sign’s expertise in design, fabrication, and installation, your EMC will be more than a sign—it will be a dynamic extension of your brand.


Thinking about going digital?
Our team can guide you through every step—from choosing the right EMC to creating content that keeps your audience coming back.

Contact Electra Sign to learn how a custom digital signage solution can transform your business presence.

Daniel Akerstream: Operations Manager

May 23, 2025

Welcome to the Team: Daniel Akerstream Joins Electra Sign Ltd. as Operations Manager

At Electra Sign Ltd., we pride ourselves not only on the quality of the signs we produce but also on the exceptional people behind them. Today, we’re thrilled to welcome Daniel Akerstream to the team as our new Operations Manager.

Daniel brings a fresh perspective to Electra Sign, along with a strong leadership style grounded in teamwork, efficiency, and a drive for excellence. A lifelong Winnipegger raised in River Heights, Daniel is no stranger to hard work and dedication—values that align perfectly with our mission to deliver quality signage with unmatched service and craftsmanship.

Although new to the sign industry, Daniel is diving in with enthusiasm, eager to build his knowledge and make a lasting impact. In his new role, he’ll be responsible for overseeing the smooth flow of operations—from sales and design to production and installation. His focus is on streamlining processes and ensuring that every project is completed on time and to the high standards Electra is known for.

“The key is to keep product moving and get these signs out the door as quickly as possible while still maintaining Electra Sign’s superior craftsmanship and quality,” says Dan. “I’m excited to be part of a team that’s passionate about what they do and ready to take things to the next level.”

Daniel’s diverse background extends well beyond operations. A former WHL (Western Hockey League) draftee with the Tri-City Americans, he knows the importance of discipline, resilience, and working toward a common goal. He’s also a hands-on builder with a deep passion for carpentry, home renovations, and design—making him a great fit in an environment where creativity meets functionality.

When he’s not in the office or on the production floor, you’ll likely find Daniel lifting weights, playing hockey or tennis, building LEGO with his kids, or working on renovation projects at his family cottage in Victoria Beach. He also enjoys 3D animation and drawing, showcasing a natural curiosity for how things work and how they’re made—an interest that fits right in with our production-driven world.

Daniel describes himself as funny, outgoing, and easygoing—someone who gets along with everyone and brings a positive energy to the workplace. That energy is already being felt around the Electra shop floor, and we’re excited to see the contributions he’ll make as he settles into his new role.

Please join us in welcoming Daniel Akerstream to the Electra Sign family. We’re lucky to have him on board!

Honored to Be Recognized as a Local Legend by the Winnipeg Sun

April 15, 2025

We’re thrilled to share that Electra Sign has been featured in the Winnipeg Sun’s “Local Legends” series, highlighting our journey of over 40 years in crafting signs that connect communities across Manitoba.?

From our humble beginnings to becoming a trusted name in signage, our commitment has always been to illuminate stories and foster connections through our work. This recognition is a testament to the support of our clients, partners, and the dedicated team behind every sign we create.?

Thank you for being part of our journey... https://shorturl.at/qzK03