The BOLT: Custom LED Channel Letters on Pembina Highway

October 28, 2026

A blue lightning bolt and bright white lettering make a memorable combination, especially after dark.

At The BOLT Apartments, located at 2735 Pembina Highway in Winnipeg, the building's illuminated signage gives its name a clear identity against the dark brick exterior. Electra Sign Ltd. fabricated and installed the custom LED-lit channel letters, bringing the property's branding to life at the entrance.

A Sign That Fits the Building

The BOLT offers 181 contemporary rental units in a convenient south Winnipeg location, just 3 km from the University of Manitoba. With a range of suite layouts and amenities, the building is designed for students, young professionals and families looking for a comfortable place to call home.

The signage needed to be easy to recognize while fitting naturally into the building's modern architecture. The blue lightning bolt provides a distinctive graphic element, while the white lettering keeps the name clear and legible.

Face Lighting Meets Halo Illumination

The channel letters combine two lighting effects. White acrylic faces illuminate from the front, keeping the lettering bright and readable. White LEDs behind the clear backs also cast light onto the wall, creating a halo around each letter.

Black trim and returns give the lettering a defined edge, while mounting the letters 1.5 inches off the wall allows the halo effect to develop against the brick. Together, these details give the sign depth and a strong nighttime presence without making the design unnecessarily complicated.

The result is signage that works with the building's exterior during the day and becomes a prominent visual feature after dark.

Making the Entrance Recognizable

For a residential property, signage does more than display a name. It helps residents identify their building, gives visitors a clear point of reference and contributes to the property's overall identity.

The BOLT Apartments signage brings those practical and visual considerations together in a straightforward design that suits the property and its location along Pembina Highway.

The project is another example of Electra Sign Ltd.'s work fabricating and installing custom illuminated signage for businesses and properties across Winnipeg.

Looking for signage for your next project? Visit electrasign.com to see more of our work.

Bass Pro Shops Pylon Signage in Winnipeg

September 11, 2026

Some Winnipeg businesses are familiar because of their location long before you think about their name. The Bass Pro Shops location at 580 Sterling Lyon Parkway is one of those places.

Previously operating as Cabela’s, the location is now home to Bass Pro Shops, bringing a familiar outdoor retail destination under a new name and identity. Bass Pro Shops describes the Winnipeg store as a destination for outdoor gear and experiences, with products for fishing, hunting, camping and other outdoor activities.

As part of the change, Electra Sign Ltd. fabricated and installed the illuminated pylon signage at the property. The main display features the Bass Pro Shops Outpost branding, with illuminated tenant panels positioned below.

Pylon signage has an important job at locations like this. It needs to be visible from the roadway, establish the identity of the property and remain effective throughout the day and into the evening. The illuminated elements are particularly noticeable after dark, giving the sign a strong presence along Sterling Lyon Parkway.

For Electra, this project was also a good example of the role signage plays when an established business changes its identity. The location was already familiar to Winnipeg customers, but the updated signage helps make the Bass Pro Shops name immediately recognizable.

The Winnipeg Bass Pro Shops is located at 580 Sterling Lyon Parkway, and remains part of the Bass Pro Shops and Cabela’s retail network in Canada.

Project: Bass Pro Shops LED Lit Pylon Signage
Location: 580 Sterling Lyon Parkway, Winnipeg, Manitoba
Fabrication & Installation: Electra Sign Ltd.

Helping a Church Stay Connected with an Electronic Message Centre

July 23, 2026

For churches, communication extends far beyond Sunday morning. Worship services, youth programs, community breakfasts, seasonal events, retreats, and volunteer opportunities all depend on keeping people informed.

Fort Garry Mennonite Fellowship Church has been doing exactly that for decades. Since its beginnings in the late 1960s, the congregation has grown from a small group meeting in rented facilities to an established church serving approximately 200 members from its home on Bayridge Avenue in Winnipeg.

To support that ongoing communication, Electra Sign Ltd. fabricated and installed a custom Electronic Message Centre monument sign that combines permanent branding with flexible digital messaging.

Unlike traditional signs that remain unchanged for years, an Electronic Message Centre gives organizations the ability to update information whenever needed. Whether announcing worship times, promoting youth activities, inviting the community to seasonal celebrations, or sharing special events, the display keeps messages current while maintaining a professional appearance.

For organizations like Fort Garry Mennonite Fellowship Church, the sign serves as more than an identifier. It is another way to connect with neighbours, welcome new visitors, and keep the surrounding community informed about what's happening throughout the year.

A well designed monument sign creates a lasting first impression, while the digital display ensures that message continues to evolve with the organization it represents.

At Electra Sign Ltd., we enjoy building signage that supports not only our clients' brands, but also the communities they serve.

Learn more about our custom signage projects at https://electrasign.com/news.