In 1909, Royal Enfield expanded its offerings by introducing a small motorcycle with a Swiss origin motor. Fast forward into 1949 where India took to enjoy the look and feel of these genuine products. It wasn’t until 1955 when the Indian Government made the decision to employ their police departments and army forces with the Bullet 350 as the necessary bike for the job.
It was then that the original manufacturer out of Redditch, Worcestershire (Redditch Company) had partnered with Madras Motors in India and formed Enfield India where the passing years saw the Bullet dominating the Indian Highways and became increasingly popular year after year. In 1994 the name changed and became Royal Enfield.
Bringing this amazing brand of precision engineering closer to home, Electra Sign was asked to keep the branding intact and create a custom LED sign that would influence motorcycle enthusiasts to enter into a new experience. Read more on the history of Royal Enfield at www.royalenfield.com/ca and then drop by and visit their Manitoba showroom at 41 Higgins Ave. in Winnipeg, MB.
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