“The bitterness of poor quality remains long after the sweetness of low price is forgotten” – Benjamin Franklin
As consumers, we live in an age where an abundance of options are available for just about everything we buy. Most people would assume that quality and durability are a given no matter their choice; after all, why would anyone invest in the infrastructure to manufacture a product for a short term gain? It is probably a safe assumption that quality and durability exist for regulated products such as automobiles, or home appliances. But when it comes to a product that is custom manufactured, unless there is a very detailed specification provided from a reliable third party, you are at the mercy of the manufacturer’s integrity.
Summer 2012 Winnipeg, MB.
Electra Sign was involved in tendering a large Winnipeg project that was very light on third party specifications. There were a number of important points for us to consider while estimating the cost of this project.
1. There was a great degree of potential public liability so as always we took a very responsible approach to the product design.
2. The project was at such an extreme height that the design and the components used needed to not only minimize the need for service but also economically accommodate service should the need arise.
Unfortunately, we lost the tender to another Manitoba manufacturer by what the General Contractor deemed to be a significant price spread. The origin of this spread would soon become apparent. The installed sign did manage to weather the duration of the specified warranty period (despite some very obvious shortcomings on the lighting design). However, just over the two-year mark the signs were removed, presumably as a consequence of structural failure.
What is the cost?
Putting aside the missing sign’s effect on branding, if the purchasers of the sign had saved $100k two years ago on their overall purchase price, the question is, would they have made enough of a return on their initial saving in those two years to pay for a $400K replacement?
Electra Sign Ltd.
The difference in quality starts with employees that love what they do. Electra Sign Ltd. Winnipeg Manitoba shows this in every project we create.
If you feel it’s time to step out of the ordinary and into the extraordinary, then perhaps you need to take a break. In this case, head over to SHAWARMA BREAK and dive into their menu. The taste buds start tingling when you see the sign outside the door and the smell of fresh ingredients will do the rest when you enter the restaurant.
Shawarma is a Levantine Arab meat preparation, where lamb, chicken, turkey, beef, veal, or mixed meats are placed on a spit (commonly a vertical spit in restaurants) and may be grilled for as long as a day. Part of the JUST EAT program, you can have your meal conveniently delivered too.
Drop bycatch the crew action 653 Corydon Ave or on at www.ShawarmaBreak.com as well as on Instagram @shawarmabreak to see what you’ve been missing.
Award-winning designs spotted throughout the West and into Ontario - Let Electra Sign Ltd. Winnipeg Manitoba improve your branding today.
Electra Sign Winnipeg was pleased to work with McKim Communications Group to help rebrand the newly renamed Crocus Building. The existing sign was revamped with new modern led technology that captures the original look and feel but also uses sustainable and dependable modern technology keeping it shining bright for years to come. (Photo via CBC.ca)
Building Canada's businesses better and brighter at Electra Sign Ltd. Winnipeg Manitoba. The region's largest custom sign manufacturer.
To directly speak with a representative, call: