Buying Choices: The Bitterness of Poor Quality

August 20, 2015

“The bitterness of poor quality remains long after the sweetness of low price is forgotten” – Benjamin Franklin

As consumers, we live in an age where an abundance of options are available for just about everything we buy. Most people would assume that quality and durability are a given no matter their choice; after all, why would anyone invest in the infrastructure to manufacture a product for a short term gain? It is probably a safe assumption that quality and durability exist for regulated products such as automobiles, or home appliances. But when it comes to a product that is custom manufactured, unless there is a very detailed specification provided from a reliable third party, you are at the mercy of the manufacturer’s integrity.

Summer 2012 Winnipeg, MB.

Electra Sign was involved in tendering a large Winnipeg project that was very light on third party specifications. There were a number of important points for us to consider while estimating the cost of this project.

1. There was a great degree of potential public liability so as always we took a very responsible approach to the product design.

2. The project was at such an extreme height that the design and the components used needed to not only minimize the need for service but also economically accommodate service should the need arise.

Unfortunately, we lost the tender to another Manitoba manufacturer by what the General Contractor deemed to be a significant price spread. The origin of this spread would soon become apparent. The installed sign did manage to weather the duration of the specified warranty period (despite some very obvious shortcomings on the lighting design). However, just over the two-year mark the signs were removed, presumably as a consequence of structural failure.

What is the cost?

Putting aside the missing sign’s effect on branding, if the purchasers of the sign had saved $100k two years ago on their overall purchase price, the question is, would they have made enough of a return on their initial saving in those two years to pay for a $400K replacement?

Ken Devine

President
Electra Sign Ltd.
Prairie Sign

The difference in quality starts with employees that love what they do. Electra Sign Ltd. Winnipeg Manitoba shows this in every project we create.

New McKim Building: Historic Building Renamed & Rebranded with New Signs

January 20, 2017

Electra Sign Winnipeg was pleased to work with McKim Communications Group to help rebrand the newly renamed Crocus Building. The existing sign was revamped with new modern led technology that captures the original look and feel but also uses sustainable and dependable modern technology keeping it shining bright for years to come. (Photo via CBC.ca) 

Story Links:
McKim Communications
CBC.ca
ChrisD.ca
Winnipeg Sun
Winnipeg Free Press 

Building Canada's businesses better and brighter at Electra Sign Ltd. Winnipeg Manitoba. The region's largest custom sign manufacturer.

Your next stopover – The Exchange District

January 27, 2017

From travelling the world to accessories for your office, U.N. Luggage should be part of your ongoing checklist of essentials. Branded as Canada’s favorite online luggage and bag store, the recent updating to their building exterior was a transformation that included a tastefully designed LED cabinet by Electra Sign. Working with the long-time owner of this family run business, it was important to have a sign that would engage the customer while showcasing the success and longevity of the company.

U.N. Luggage caters to all levels of those looking to travel near or far. Their services not only include finding you the right gear, but has the knowledge and experience to service that piece of luggage you just don’t want to let go of.

Drop by and visit them today and make your next trip – amazing!

175 McDermot Ave Winnipeg, MB R3B 0S1 Ph: 943.1068

Twitter: https://twitter.com/unluggage
Facebook: https://www.facebook.com/unluggage
Instagram: https://instagram.com/unluggage

The difference in quality starts with employees that love what they do. Electra Sign Ltd. Winnipeg Manitoba shows this in every project we create.